We hope you enjoyed this year's Annual Giving Boot Camp!
Presentations from the 2015 conference are available for download below. Videos of selected sessions will be available in the coming weeks. Please check back.
Direct Marketing 101 to Improve Your Annual Appeal Results
Channel Effectiveness and Corresponding Strategies
|Forecasts and the Path to Strategic Goal Setting||Video||PDF|
|Reeher's Six-Squares: The Building Blocks for Segmentation||Video|
|Direct Marketing 202: Testing Best Practices ||PDF|
|Moving On Up: Strategies for Increasing Donors' Gift Levels||Video||PDF|